Newly opened on a bucolic farm in Hillsborough, NJ, Bellemara is an award-winning craft distillery created by a single-malt connoisseur and a former whiskey newbie. True purists, they oversee the entire process, from mashing to maturing to bottling, all under their chic barn roof. To cultivate a new fan base for traditional spirits, we created a brand that acknowledges whiskey’s distinguished heritage while making it more accessible with a no-nonsense brand voice and identity. No tartan patterns or engraved stags here, we prefer it neat.

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